MOBO 18 PERFORMER PROFILE: LAURA MVULA
Laura Mvula has been at the heart of musical conversation in 2013. In just 12 months Laura has transformed from a stage-shy receptionist to critically acclaimed superstar. Singing since childhood, Laura Mvula started writing songs while working as a teacher in a Birmingham high school. After sending out demos, she eventually signed to RCA and has since gone on to become one of the most hotly tipped new artists of 2013 after her debut single ‘She’ was released late last year and received over 47,000 YouTube views by word of mouth alone.
The track was later picked as Zane Lowe’s ‘New Hype’ track and Fearne Cotton’s ‘Big Thing’ on BBC Radio One. Laura went on to be shortlisted for the ‘Critic’s Choice’ award at the 2013 Brit Award and came fourth in the BBC’s ‘Sound Of 2013’ poll.
In March, Laura showed us just what she made of with her fantastic debut album Sing To The Moon. Since the album was released, Mvula’s bright-hued retro-soul has been praised to the heavens for originality while simultaneously being compared to the likes of Nina Simone and David Axelrod. Topics surrounding beauty, love, faith, heartbreak, and hardship were all discussed on the album and the stories where universal enough to be broadly relatable. Mvula produced a debut that was ambitiously distinct and confident.
Mvula’s music harkens back to an earlier era than that of her many British contemporaries. Her voice and stage presence is filled with mystical beauty and her brand of of slick, soulful R&B is heavily drenched in Jazz and hand-clappy gospel beats, beautifully constructed layer by layer with simple, complimentary elements which slot together like the pieces of a puzzle. We can't wait to see her performance at this year's MOBO awards, we know Laura will put on a spectacular performance.